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X-WR-CALDESC:Events for Strategic Brand Marketing
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DTSTART;VALUE=DATE:20240508
DTEND;VALUE=DATE:20241201
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UID:17801-1715126400-1733011199@sbmbrands.com
SUMMARY:400-600 Pedestrian Mall Open in Downtown Madison
DESCRIPTION:The 400-600 blocks of State Street in Downtown Madison\, WI have been closed to traffic so that the public can enjoy what is being called the ‘400-600 Experiment’ or more commonly\, a pedestrian mall! \n  \nThanks to the Central Madison Business Improvement District who will program events through the pedestrian mall\, you may see things like Yoga\, Soccer exhibitions\, dog events\, movies and so much more!
URL:https://sbmbrands.com/event/400-600-pedestrian-mall-opens-downtown-madison/
ATTACH;FMTTYPE=image/jpeg:https://sbmbrands.com/wp-content/uploads/2024/04/Overhead3web.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240912T170000
DTEND;TZID=America/Chicago:20240912T210000
DTSTAMP:20260415T162237
CREATED:20240426T192321Z
LAST-MODIFIED:20240426T192321Z
UID:17797-1726160400-1726174800@sbmbrands.com
SUMMARY:Madison Night Market
DESCRIPTION:Madison is famous for great shopping\, amazing food and a talented arts scene\, and the Madison Night Market brings our urban experience together in celebration. Vendors mix with existing State Street retailers to showcase handmade products\, local art\, artisan gifts\, artisanal foods\, and fresh produce. The event includes live music\, special visiting food carts\, and pop-up restaurant experiences.
URL:https://sbmbrands.com/event/madison-night-market-10/
LOCATION:Capitol Square Madison WI
ATTACH;FMTTYPE=image/jpeg:https://sbmbrands.com/wp-content/uploads/2024/04/BID-MNM-1.jpg
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DTSTART;TZID=America/Chicago:20241017T170000
DTEND;TZID=America/Chicago:20241017T210000
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CREATED:20240426T192505Z
LAST-MODIFIED:20240426T192505Z
UID:17799-1729184400-1729198800@sbmbrands.com
SUMMARY:Madison Night Market
DESCRIPTION:Madison is famous for great shopping\, amazing food and a talented arts scene\, and the Madison Night Market brings our urban experience together in celebration. Vendors mix with existing State Street retailers to showcase handmade products\, local art\, artisan gifts\, artisanal foods\, and fresh produce. The event includes live music\, special visiting food carts\, and pop-up restaurant experiences.
URL:https://sbmbrands.com/event/madison-night-market-11/
LOCATION:Capitol Square Madison WI
ATTACH;FMTTYPE=image/jpeg:https://sbmbrands.com/wp-content/uploads/2024/04/BID-MNM-1.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20241107T050000
DTEND;TZID=America/Chicago:20241107T200000
DTSTAMP:20260415T162237
CREATED:20240426T201520Z
LAST-MODIFIED:20240426T201520Z
UID:17843-1730955600-1731009600@sbmbrands.com
SUMMARY:Porchlight Annual Celebration 2024
DESCRIPTION:Enjoy a night of celebration with a Silent Auction\, Cocktails\, & Hors d’oeuvres all for the benefit of the guests served by Porchlight\, Inc.. Dinner and program start at 7pm.
URL:https://sbmbrands.com/event/porchlight-annual-celebration-2024/
LOCATION:Monona Terrace & Convention Center
ATTACH;FMTTYPE=image/jpeg:https://sbmbrands.com/wp-content/uploads/2024/04/board-member-768x576-1.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250227T073000
DTEND;TZID=America/Chicago:20250227T090000
DTSTAMP:20260415T162237
CREATED:20250218T204106Z
LAST-MODIFIED:20250218T204106Z
UID:17905-1740641400-1740646800@sbmbrands.com
SUMMARY:DMI What's Up Downtown Breakfast with Dane Co Exec. Melissa Agard
DESCRIPTION:Network and learn about major programs\, projects\, and initiatives impacting downtown Madison.
URL:https://sbmbrands.com/event/dmi-whats-up-downtown-breakfast-with-dane-co-exec-melissa-agard/
LOCATION:The Edgewater Hotel
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250315T080000
DTEND;TZID=America/Chicago:20250315T130000
DTSTAMP:20260415T162237
CREATED:20250218T204412Z
LAST-MODIFIED:20250218T204425Z
UID:17911-1742025600-1742043600@sbmbrands.com
SUMMARY:Madison's Shamrock Shuffle
DESCRIPTION:
URL:https://sbmbrands.com/event/madisons-shamrock-shufflee/
LOCATION:Downtown Madison\, 30 West Mifflin Street\, Madison WI\, United States
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250316T133000
DTEND;TZID=America/Chicago:20250316T150000
DTSTAMP:20260415T162237
CREATED:20250218T204655Z
LAST-MODIFIED:20250218T204655Z
UID:17915-1742131800-1742137200@sbmbrands.com
SUMMARY:Madison's St. Patrick Day Parade
DESCRIPTION:
URL:https://sbmbrands.com/event/madisons-st-patrick-day-parade/
LOCATION:Downtown Madison\, 30 West Mifflin Street\, Madison WI\, United States
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250412T061500
DTEND;TZID=America/Chicago:20250412T134500
DTSTAMP:20260415T162237
CREATED:20250218T205121Z
LAST-MODIFIED:20250218T205121Z
UID:17918-1744438500-1744465500@sbmbrands.com
SUMMARY:Dane County Farmer's Market (Saturday market)
DESCRIPTION:
URL:https://sbmbrands.com/event/dane-county-farmers-market-saturday-market-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250523
DTEND;VALUE=DATE:20250526
DTSTAMP:20260415T162237
CREATED:20250218T202726Z
LAST-MODIFIED:20250218T202726Z
UID:17893-1747958400-1748217599@sbmbrands.com
SUMMARY:
DESCRIPTION:
URL:https://sbmbrands.com/event/17893/
LOCATION:Dane County Coliseum Grounds
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250605T180000
DTEND;TZID=America/Chicago:20250605T210000
DTSTAMP:20260415T162237
CREATED:20250218T203204Z
LAST-MODIFIED:20250218T203204Z
UID:17899-1749146400-1749157200@sbmbrands.com
SUMMARY:
DESCRIPTION:Dust off your 70’s attire and get ready for DISCO ON THE LAKE! \n\n\nGet ready to ‘Shake\, Shake\, Shake Your Booty; at the TIKI bar during a fun night of fantastic music\, adult beverages and delicious food on June 5\, 2025 at the The East Side Club.
URL:https://sbmbrands.com/event/17899/
LOCATION:The East Side Club\, 3735 Monona Drive\, Monona\, WI\, 53714\, United States
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250607T080000
DTEND;TZID=America/Chicago:20250607T130000
DTSTAMP:20260415T162237
CREATED:20250218T202439Z
LAST-MODIFIED:20250218T202439Z
UID:17887-1749283200-1749301200@sbmbrands.com
SUMMARY:Cows on the Concourse
DESCRIPTION:Because who doesn’t want to hang out with cows?! Celebrate June Dairy Month at the 44th Cows on the Concourse in the heart of America’s Dairyland on the Capitol Square Saturday\, June 7\, 2025. This is a FREE\, family-friendly event! Attendees can meet and greet cows from local dairy farms\, enjoy Wisconsin dairy products\, listen to live music\, and much more! 
URL:https://sbmbrands.com/event/cows-on-the-concourse-2/
LOCATION:Capitol Square Madison WI
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