We help good companies become great brands! Strategic Brand Marketing is an award-winning, full-service brand marketing firm in Madison, Wisconsin. Since 2000, we’ve assembled the best creative talent who specialize in creating brand marketing strategies that begin with your story.
Although we also work in traditional marketing, we love to think outside of the box! Our trademark is creating unique client campaigns that include opportunities to emphasis your brand in a way that will attract your target customer.
Strategic Brand Marketing works with brands in any condition. A ‘great’ brand is not determined by company size, it’s about how your product or services makes the consumer feel. We listen to your story, work with you to find what we believe the consumer will find unique about it (what’s in it for them) and work with you to create a strategy for taking it to the marketplace.
Through consistency and frequency we’ll share your story so when consumers are in need of your products or services, they’ll think of you FIRST!
The Strategic Brand Marketing family is proud to encourage, support and work with our clients as they help make a difference with causes that matter most to them. Companies that encourage community involvement distinguish themselves form their competitors, and see many benefits, including loyal customers and happier employees.
We also work with many state-wide charities to help raise awareness and funds for causes we believe in. To date we’ve supported Gildas’ Club of Madison, the Madison Reading Project, the University of Wisconsin-Madison Athletic Department, Buckets for Hunger, the Madison Children’s Museum, Steve Stricker Golf Tournament for VSA Wisconsin, Boys and Girls Club of Dane County, the Milwaukee VA Center, American Family Children’s Hospital, MDA Muscle Team and Santa’s Without Chimneys,
“We worked with Strategic Brand Marketing as part of Blake Geoffrion bobblehead night to help spread the word about the game in the Madison area where Blake was very popular due to his successful career at the University of Wisconsin-Madison. Peggy was very easy to work with and offered tremendous ideas to help to pull fans from Madison, which has always been a difficult task. Her methods proved highly successful and very easy to execute and it resulted in large crowd that witnessed an Admirals victory.”
Charlie Larson, Vice-President of Communications, Milwaukee Admirals
“Peggy is incredibly bright and forward thinking. She constantly has my company in her thoughts and is always thinking of ways to make us better. Strategic Brand Marketing really cares about the success of the company and I appreciate all of the time and effort that she puts towards us. Myself and the owners of Kneaded Relief are very happy to be working with Strategic Brand Marketing.”
Dana Neal, Spa Coordinator, Kneaded Relief Day Spa and Wellness
“If we wanted to get the job done well and on-time, we went to Peggy. If we needed a volunteer to help us with an important event, we went to Peggy. If we wanted ideas for a possible promotion, we went to Peggy. She always saw the job through from start to finish and went above and beyond for us and her clients. Peggy and the Strategic Brand Marketing family know how to listen and they takes the time to find out the most important details. I look forward to the next time I get to work with Strategic Brand Marketing again.”
Lanette Hansen, On-Air Talent and Promotions Director, Magic 98 (WMGN Madison, WI)
“Peggy is a true professional in every sense of the word. She has the experience to asses a company’s brand and marketing needs and strategically craft a plan of action targeted to that company or organization’s goals. Peggy has worked with a wide range of clients over the years and offers an expansive wealth of brand and marketing knowledge. Her genuine enthusiasm and dedication to help individuals and business’ succeed is a talent and passion.”
Stephanie Sabo, Special Events Manager, The Madison Children’s Museum
"I was lucky enough to host 'Swing Fore Recovery', a golf tournament that Strategic Brand Marketing was hosting for one of its clients. Peggy was extremely detail oriented, well organized, very prepared and a dream to work with.
Becky Iverson, Director of Golf, Bridges Golf Course, Madison WI
Peggy and the Strategic Brand Marketing team are highly professional and always a pleasure to work with! They are very client-focused and have their best interests in mind when creating opportunities utilizing 'In Business Magazine'.
Karen Bosold, Multimedia Specialist In Business Magazine